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Using Key Performance Indicators to Drive Practice Growth

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Course Description: Key performance indicators (KPIs) assess the overall financial and operational efficiency and performance of a practice compared to industry averages to drive revenue and optimize cash flow. Learn which KPIs are important to track, what the numbers mean, how frequently to track them, and what can be done to improve them. Training also includes industry specific stats and information to help practices understand if they are high performing or determine areas for improvement.


Expert support to plan, execute, and measure a custom social media strategy

Practices with successful social media pages earn 20% more revenue by attracting new patients, improving existing patient retention, and influencing patient purchasing decisions more effectively. Work directly with a dedicated Success Coach to define and implement a social media strategy personalized to your unique practice. Your Success Coach helps optimize every aspect of your practice’s social profile pages, routinely post highly engaging eye care content to your social pages every week, develop successful social & Google ad campaigns, and many other essential social media activities.

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Increase Patient Reviews Online Without Breaking the Bank

Positive reviews make 91% of consumers more likely to use a business and the average consumer reads over ten reviews before feeling able to trust a local business. Get the tool to send effortless texts or email invitations to patients requesting online reviews. It also includes access to a HIPAA compliant photo-release functionality for patient pictures and testimonials, post-ready social media content, a post scheduler, and more to build a positive online reputation that helps patients choose your practice.

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Attract New Patients with Innexus Website

You can spend a lot of money on SEO and paid search campaigns but if your website isn’t generating new patients, what is it doing for you? Innexus websites convert online visitors into new patients and provide a strong online presence that differentiates you from your competition. Unlike the cookie cutter website companies, Innexus provides professional design, mobile responsiveness, search engine optimization, unmatched eye care expertise that includes a dedicated support team to keep your site up to date with the ever-changing needs of your practice.

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