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Category: SEO

Time For A New Look?

How long has it been since you updated your website? A website refresh can improve SEO and patient experience. Your website acts as a first touch point with potential patients and should provide the best impression of your practice. A great website is professionally designed, mobile responsive, and brand precise. These qualities in a website […]

SEO, Website

Improve SEO with Custom Content

How custom content on your website can improve your SEO ranking The rank of your practice and brand in search engine results is key to attracting new patients online. An automated algorithm reviews your online presence to determine your practice’s position in search results. Custom content focused on keywords unique to your practice and industry […]

Content Development, SEO

Is Your Website Mobile?

Doctors often contact us to ask questions about inquiries and cold calls they’ve received from web and advertising companies. It happens frequently because there are so many digital marketing companies around the world that are looking for small business owners to sell to, and because some of the former heavy hitters of advertising have large […]

SEO, Website

3 Reasons You Should Beware of “SEO” Companies

Everyone wants to talk about SEO. That’s understandable—there’s a lot to talk about! So let’s consider another perspective. We have discussed and included in some of our resource materials how to generate good SEO. If you’re following some simple steps for generating and sharing good content and optimizing text on your website, you should be doing […]

SEO

Why You Should Stop Worrying About Keywords

To understand this discussion, all you need to know about SEO is that your website has what’s called “metadata” that can be entered into the code to help search engines understand the content on your page. This includes a title, description, and keywords, as well as some other types of SEO entries that we won’t […]

SEO